Lifes2good is a dynamic, passionate company enjoying rapid and substantial growth in both European and international markets. With a proven formula of developing clinically proven innovative brands in niche categories, coupled with a focused, targeted and aggressive marketing strategy, we have seen continued growth and success.
With national and international PR and ad campaigns, spearheaded by celebrities such as Cheryl Baker, Jennie Bond, Pat Cash, Rita Salema, Adeline Blondieau and many more, we have been able to develop brand leaders in these categories.
We enjoy extensive publicity for our brands in national press, TV and radio, in each of our territories. Lifes2good is also proud to develop fresh, targeted and proactive in-store campaigns and promotions, to drive sales at store and local level.
Strong relationships with all our retailers mean we are able to actively support and commit to driving business and delivering sales.
With the recent acquisition of the world renowned hair nourishment system, Viviscal, Lifes2good have dramatically increased their international presence and now operate in more than 25 countries worldwide.